Marketing

How one independent retailer is turning prepaid and gift cards into repeat traffic, stronger margins and a smarter upsell strategy—proving big-brand cards have a place in both chain and small-town convenience.

Hartman Group finds consumer brands must develop new strategies to reach consumers with evolving cultural norms, shifting values.

New Barbie hockey dolls a collaboration with superstars Sarah Nurse and Marie-Philip Poulin.

Game has three chances to win $25K cash, Sunwing travel and over two million instant prizes.

Creating an emotional connection will help close the gap between women and convenience stores.

Consumers are looking for more than just butter popcorn. They are looking for organic, healthy options in this popular snack.

As a Quebec-based family-owned business, Harnois Énergies is showing its customers they deserve the very best, by investing in technology, foodservice and a reimagined convenience offering.

Your signage is a direct reflection of your store's identity and offerings, and it must align with your brand image.